What to Buy in the Shop: Best Items to Buy | Pokemon UNITE

This page is a guide to the best item types to buy in the shop in Pokemon UNITE. Read on to learn more about the different shops, and a priority list of what kinds of items are best to buy.

Best Items to Buy

High-Priority Items
Pokemon Licenses
Held Items
Account Items
Cosmetic Items

Pokemon Licenses

Pokemon Licenses should be the first priority when buying from the shops. Having a larger pool of Pokemon to choose from enables the team to form a better team composition against the enemy. Knowing which Pokemon to unlock is key to forming a better team.
Tier List: Best Pokemon to Use

Held Items

The second priority item to buy are Held Items. Held Items give passive bonus effects to Pokemon, making them more effective during battles.
Held Item Tier List: Best Items to Upgrade

Account Items

Account Items have low priority because they do not give players a noticeable advantage during matches. However, these items are useful for farming Aeos Coins, and Battle Pass Points.
List of Account Items

Cosmetic Items

Cosmetic Items should always be the last priority item to buy. They do not affect Pokemon's effectiveness during battles in any way. They are purely for 'bragging rights'.

List of Shops

Unite Battle Committee (UBC)

The Unite Battle Committee, UBC for short, is the shop where Pokemon licenses are bought. Licenses are used to unlock Pokemon to make them always available to use. Players can buy licenses using either Aeos Coins or Gems.
How to Get Unite Licenses

Aeos Emporium

The Aeos Emporium is where Held Items, Account Items, and Trainer Fashion Items are bought.

Items Sold in Aeos Emporium
Item	Currency	Description
Held Items	Aeos Coins Aeos Gems	These items give passive bonus effects to the Pokemon holding them.
Account Items	Aeos Gems Aeos Ticket	These items affect a player's account like name change or Aeos Coin boost.
Trainer Outfits	Aeos Ticket Fashion Ticket	These are cosmetic items for trainers, who do not appear during the battle itself.

Zirco Trading

Zirco Trading is where Holowears are bought. Holowears are purely cosmetic items for Pokemon that are only activated when a Pokemon reaches its final evolution, and do not give any bonuses to the Pokemon.

Items Sold in Zirco Trading
Item	Currency	Description
Holowear	Aeos Gems Holowear Tickets	Regular items that can be bought using Aeos Gems or Holowear Ticket.

Shop Purchases Guide and Price List

Pokemon UNITE Related Links

Tips and Tricks Guides

Strategy Guides

All Strategy Guides
Beginner's Guide
Things to Do First
Things to Avoid Doing
Best Starter Pokemon
Best Pokemon for Beginners
Best Team Comp
List of Settings and Best Settings
How to Unlock All Pokemon
Best Goal Timing: When to Score
Objectives Guide: Boss Pokemon
How to Level Up Fast: EXP Farming
Country and Region Guide
Unchangeable Features
Energy Rewards
How to Defend Your Goals
Targeting and Aim Assist

Farming and Currency Guides

How to Farm Aeos Coins

How to Farm Aeos Tickets

How to Farm Fashion Tickets

How to Farm Holowear Tickets

How to Farm Aeos Energy

How to Get Unite Licenses

Best Purchases in the Shop

Trainer Level: How to Raise Fast

What to Spend Aeos Coins On

What to Spend Aeos Tickets On

What to Spend Aeos Gems On