Despite being widely popular among gamers, there are concerns about the financial performance of Hi-Fi Rush. Find out more the game's sales figures as we explore potential reasons for its underperformance.
Hi-Fi Rush Underperforms in Sales Despite Game's Popularity
Still Successful Breakout Hit
Despite being initially popular, Microsoft has reported that Hi-Fi Rush has not yet met their sales targets for the game. However, the Microsoft VP of Marketing, Aaron Greenberg, refuted this report with a tweet, stating that Hi-Fi Rush was a successful breakout hit for them and exceeded expectations in all key measurements.
Determining what deems a game successful as an Xbox game would depend on various factors such as meeting or exceeding sales targets, positive reviews from players and critics, and generating significant revenue for the company. From the players' point of view, Hi-Fi Rush has done those things right. The surprise announcement from Tango Gameworks led to a refreshing twist that many gamers appreciate.
If you have not played the game, check out its cool features from our Hi-Fi Rush review.
Hi-Fi Rush Inclusion To Xbox Game Pass May Have Hindered Sales
Let's face it. Gamers will subscribe to Xbox Game Pass because it allows them to access countless games without buying the game separately. While this is a win for the consumers, it may have hindered Hi-Fi Rush from achieving its base sales. Based on Hi-Fi Rush's website, you can automatically play the game using Xbox Game Pass, leaving its console and PC sales secondary.
In light of this, it may be beneficial for Hi-Fi Rush to move away from Xbox Game Pass or to have its own physical version and more aggressive marketing to attract more consumers who prefer owning physical copies of games. With this, Microsoft will know Hi-Fi Rush's actual standing based on its sales. According to a provisional findings report, Xbox Game Pass does affect sales of base games.
